Discord server template
Business Discord server template
A business or product community has different goals from a hangout server. Customers come for support and news, so those need to be the easiest things to find, and your team needs private space that customers can never stumble into. This layout puts announcements, the changelog and status first, routes support into one channel, collects feedback in a structured way and keeps a paying-customer area behind a role.
Free. Adds channels and roles, deletes nothing.
- Channels
- 21
- Roles
- 8
- Rules
- 8
Who this template is for
- SaaS products and apps with a user community
- Brands and online shops that want a customer community
- Agencies, consultants and course creators with clients
If your community is mostly fans hanging out with a creator, the streamer or community template feels less formal. Internal company chat is usually better in a workplace tool.
Channels and categories
Every channel, its purpose and who can post. Read-only and private channels are set up with the right permission overwrites, so you do not have to configure them by hand.
Welcome
- rulesRead-only (Founder, Community Manager can post)
Community guidelines.
- start-hereRead-only (Founder, Community Manager can post)
What this community is for, useful links and how to get the Customer role.
- introductions300s slowmode
Tell us who you are and what you use the product for.
Product
- announcementsRead-only (Founder, Team, Community Manager can post)
Launches, pricing changes and company news.
- changelogRead-only (Founder, Team can post)
Every release and what changed.
- statusRead-only (Founder, Team, Support can post)
Incidents and maintenance. Check here first if something seems down.
Support
- support60s slowmode
Ask a question or report a problem. Say what you expected, what happened and your plan. Never post passwords or invoices.
- bug-reports120s slowmode
Steps to reproduce, what you expected, what happened, browser or device.
- feature-requests600s slowmode
One idea per message. Upvote with a reaction; the team reviews the top requests every month.
- faqRead-only (Founder, Team, Support, Community Manager can post)
Answers to the most common questions.
Community
- lounge
General chat with other users.
- showcase120s slowmode
Show what you built or achieved with the product.
- eventsRead-only (Founder, Community Manager can post)
Webinars, office hours and AMAs.
- Office Hoursvoice
Customers
- customer-loungePrivate: Founder, Team, Support, Community Manager, Customer
For verified customers: early news and direct access to the team.
- beta-feedbackPrivate: Founder, Team, Support, Community Manager, Customer60s slowmode
Feedback on beta features. Beta testers and customers only.
- Customer CallsvoicePrivate: Founder, Team, Support, Community Manager, Customer
Team
- team-chatPrivate: Founder, Team, Support, Community Manager
Internal team discussion. Customers cannot see this category.
- support-escalationsPrivate: Founder, Team, Support, Community Manager
Hand off support issues that need an engineer or a refund.
- mod-logPrivate: Founder, Team, Community Manager
Moderation actions and AutoMod alerts.
- Team RoomvoicePrivate: Founder, Team, Support, Community Manager
Why it is laid out this way
- status
- A read-only status channel cuts duplicate "is it down?" support posts during incidents. Post there first, then link it in #support.
- support
- One support channel with a pinned format beats several product-area channels until you have a dedicated support team. Escalate privately in #support-escalations.
- feature-requests
- A 10-minute slowmode and one-idea-per-message rule keep requests reactable and countable, so you can see what is actually popular.
- Customers
- Hidden from everyone without the Customer role. Give it by hand, through a license-key bot or through your checkout integration.
- Team
- Private to staff. Customers cannot see the category at all, so internal discussion and escalations stay internal.
Roles and permissions
Roles are listed from highest to lowest. Member and ping roles carry no extra permissions because @everyone already has Discord's defaults. Check any role in the permissions calculator.
| Role | What it can do |
|---|---|
| FounderShown separately | Owner of the business. Full management without Administrator. Key permissions: Manage Server, Manage Roles, Manage Channels, Manage Webhooks, Manage Expressions, View Audit Log, Ban Members, Kick Members, Timeout Members, Manage Messages, Manage Threads and Posts, Manage Nicknames, Manage Events, Mention @everyone, @here and All Roles, Mute Members, Deafen Members, Move Members |
| TeamShown separately | Staff members. Can moderate and post announcements and the changelog. Key permissions: Kick Members, Ban Members, Timeout Members, Manage Messages, Manage Threads and Posts, Manage Nicknames, View Audit Log, Mute Members, Move Members |
| SupportShown separately | Support agents. Can delete messages and time out spammers, and post in #status. Key permissions: Timeout Members, Manage Messages, Manage Threads and Posts |
| Community ManagerShown separately | Runs events, onboarding and moderation. Moderator permissions plus event management. Key permissions: Kick Members, Ban Members, Timeout Members, Manage Messages, Manage Threads and Posts, Manage Nicknames, View Audit Log, Mute Members, Move Members, Manage Events, Mention @everyone, @here and All Roles |
| PartnerShown separately | Agencies, integrators or affiliates. Highlighted in the member list. |
| CustomerShown separately | Verified paying customers. Unlocks the Customers category. |
| Beta Tester | Members testing new features. Combine with Customer to reach #beta-feedback. |
| Product Updates | Opt-in ping for releases and announcements. |
Server rules
Posted to #rules when you build with Discrofy, or copy them.
Be professional and respectful
Treat customers, staff and other members with respect. No harassment, hate speech or personal attacks.
Support goes in #support
Post questions there so the team can track them. Please do not DM staff for support.
Never share private data in public
Do not post order numbers, emails, invoices, passwords or API keys in public channels. Staff will never ask for your password.
No spam or unsolicited promotion
No ads, affiliate links, cold sales pitches or DMing members to sell to them.
Feedback is welcome, abuse is not
Criticism helps us improve. Insults, threats and repeated off-topic complaints will be removed.
Beware of impersonators
Staff have the Team role. Anyone else offering refunds, giveaways or account help in DMs is a scammer: report them.
Keep it on topic
Use the right channel. #lounge is for general chat.
Follow Discord’s rules
Follow the Discord Community Guidelines and Terms of Service.
Want a different tone or stricter rules? Use the Discord rules generator.
Welcome message and onboarding
**Welcome, {user}!** 👋
This is the official community for our product.
• Need help? Post in #support (please don’t DM the team).
• Latest releases: #changelog
• Something down? Check #status.
• Customer? See #start-here to unlock the customer lounge.
Our team will never DM you first asking for a password or payment.- Write #start-here with links to docs, pricing and how customers get verified.
- Decide how customers get the Customer role: by hand, a license-key bot or your checkout provider.
- Pin a support format in #support and a template in #bug-reports.
- Schedule monthly office hours in the Office Hours voice channel and post them in #events.
Moderation and AutoMod
Discord AutoMod rules to turn on
- Block phrases scammers use to impersonate support: "support ticket", "refund team", "DM me for help", "wallet".
- Block invite links and unknown links outside #showcase.
- Add a custom regex for API key formats your product uses so leaked keys are blocked before others see them.
- Block mention spam at 5 unique mentions.
How to moderate it
- Answer #support within a published time, for example one working day, and say so in #start-here.
- Move private issues (billing, accounts) to email or a ticket quickly. Never ask for passwords.
- Close the loop on feature requests: post in #changelog when a request ships and credit the member.
- Remove members who impersonate staff immediately; scams damage trust in the brand.
Recommended server settings
| Setting | Value | Why |
|---|---|---|
| Verification level | Medium | Blocks throwaway accounts used for scams and spam. |
| Default notifications | Only @mentions | Customers want releases, not every chat message. Product Updates handles opt-in pings. |
| Server rules screening | On (Community) | Customers accept the guidelines before posting. |
| Show member list for staff | Hoist Team and Support | Members can see who real staff are, which makes impersonators easier to spot. |
Suggested bots
- Discrofy: Builds this layout and runs AutoMod, moderation and community analytics from a dashboard.
- A ticket bot: Private support threads for billing and account issues that should not be public.
- A status page or RSS feed webhook: Posts incidents to #status automatically.
Build it in about a minute
Discrofy creates every category, channel, role and permission above in your server, then posts the rules. It only adds, so existing channels are kept, and you can undo the build from your dashboard. Your first build each month is free.
Frequently asked questions
How do customers get the Customer role?+
Either give it by hand after checking an order, use a bot that verifies a license key, or use a checkout platform with a Discord integration that assigns roles on purchase.
Should support be in Discord or a help desk?+
Both work together. Use #support for quick public questions others can learn from, and move billing or account issues to email or a ticket so private data stays private.
Can customers see the Team category?+
No. It is hidden from everyone except Founder, Team, Support and Community Manager through category permissions.
Is Discord professional enough for a business?+
Many software companies run their communities on Discord. A clear structure, a hoisted staff role and a quick support response matter more than the platform.
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ContinueLast updated 2026-10-05.